Thoughts on AI implementation, what actually works in practice, and when AI is the wrong tool. We don't write often — only when we have something important to say.
Most AI strategies end up as documents no one reads. What actually moves things forward is when someone starts building, testing in reality, and adjusting based on what happens. We advocate pilots over PowerPoints.
These are the questions we ask in every discovery call: What's the problem you actually want to solve? What have you tried before? How do you measure success? Without answers, AI projects rarely succeed.
AI isn't right for everything. Some problems are better solved with better processes, clearer communication, or an update to existing tech. We say no to projects where AI isn't the right answer — it's more honest that way.
We're happy to take 30 minutes to talk about your specific situation. No sales pitches.